Our Philosophy

Understanding
We believe that to provide result-driven communication solutions for businesses you must first understand the business and the market in which it operates. When a client engages FD Third Person, they do not contract a consultant to perform a task. Instead, they employ skilled and experienced advisers who quickly become part of the organisation and deliver focused, dedicated and personalised services which add value to the business’ operations.

Consistency
We do not offer clients the services of senior practitioners, and then delegate the task to junior personnel. The partners and senior directors of FD Third Person play an active, hands-on role in all client projects and act as a single coordination point for all client interaction.

Honesty
FD Third Person is not a “yes” organisation. We offer our clients forthright, honest counsel at all times in order to achieve our communication objectives in a professional and ethical way. As advisers to company boards and senior management, we believe it is our responsibility to challenge traditional ways of thinking and develop unique solutions to problems, not churn out template answers from PR textbooks.

Adaptability
As our clients’ needs and cultures are varied, we adapt with them to complement the skills of their people and ensure we act at all times within each company’s expectations, both personally and professionally.

Relationships
We encourage our people to enjoy their work, and enjoy the partnerships they form with their clients and those they interact with in the course of their day-to-day activities. Great communication is about relationships, and building and nurturing strong and lasting relationships is a priority at FD Third Person.

No Surprises
Our client relationships are founded on a “no surprises” approach. We agree up-front our role and responsibilities, and deliver on those promises. There are no hidden fees and charges which result in additional client expense, and we only undertake work which has been previously approved by the client.

Ethical Trading
FD Third Person employs a policy that all consultants, regardless of whether they are working on a particular account, are not permitted to trade in the shares of a company which is currently a client of FD Third Person.

Our Principles

Think. We thoroughly analyse issues faced by our clients and think them through to a successful conclusion. The service we offer is beyond a perfunctory PR response - we carefully evaluate each situation and produce practical, workable solutions tailored to meet clients' needs.

Craft. FD Third Person crafts and devises strategies that are specific to each client's circumstance. Our advice is not drawn from a template in a textbook, but rather is the product of extensive experience and success advising Boards and senior management for many of Australia's Top 100 companies.

Solve. Thinking and crafting the strategy alone does not solve the problem. FD Third Person successfully delivers each vital link in the chain through an ability to implement the strategy at all stages of the process, in close partnership with its clients.